Role

Junior Art Director

toolkit

Unreal Engine

Project type

Environment Design
Brand Strategy

Team

CD: Tim Hinson;
ACD: Verity Peets

The Brief //

Produce 3D environments using Unreal Engine as part of a virtual content project to produce digital assets without requiring an in-person production.

My Role //

Establish the visual direction of a variety of environments via detailed feedback processes with our agency partner, Red Strings, while also curating a master document to keep track of every prop file & potential use-cases for future environments.

Working with agency partners, I provided extremely detailed notes including links to props, partnerships with game developers for IP usage, as well as finer details such as the moulding of the room and the wood grain of the flooring.

Outcome //

Each space had clear, distinct requirements from our various consumers, with the core goal being to display Logitech G products in a compelling way. We found the balance between showcasing the unique personalities of our consumers through decor while also remaining on brand & maintaining the desired functionality for each room. Included are the initial designs of the rooms on the left, and the final renders of the environments on the right.

Desktop Gamer //

E-Sports Training Room //

Playseat Simulation Racing //

PC + Console Gaming Living Room //

Console Gaming Living Room //

Pro Gamer //

Podcasting Studio

Console Gaming Living Room //

3D Environments for Logitech G
Environment Design
Art Direction
Logitech
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G309 Launch Campaign
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UPS NYFW
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SuperJoy
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Brandcenter
Hinge Spark
UX/UI
Brandcenter